TikTok is a video-focused social networking platform that is becoming more popular by the day.

Considering the influence of this social network today, TikTok’s marketing potential is enormous. If your mind is set to use TikTok to grow your following and put your business on the path to success, you…

Specialized knowledge and high engagement are both powerful features of micro-influencers.

In the digital marketing world, the years go by at high speed, and influencer marketing is proving to be one of the most effective tools. Since it was launched in 2005, Youtube has been riding this endless wave of digital marketing change.

Nowadays, Youtube influential figures are working hard to…

Ben Givon is here to elaborate on everything new Instagram throws at its users, with…

In the fast-paced social media space, the all-star, billion-user platforms must constantly adapt to changes. Instagram is no stranger to this habit, and this is why it introduced new tools specially designed for creators and branded partnerships.

Just in time for Christmas, Instagram is being thoughtful about its Creators, with…

Social media users feel inclined to share the posts they resonate with somehow or make them laugh, which is logical.

A popular misconception is that writing a successful social media copy is an easy thing to do. Three pillars of social media writing need to be applied: conciseness, relatability, and creativity. Ben Givon explores all the necessary steps to achieve content creation greatness and make shareable content ready-made to go…

Ben Givon conducted a survey to find out why users most commonly subscribe to a YouTube channel.

As of today, YouTube has over two billion active users, and thereto it is expected to increase its customer base to three billion in four years. YouTube is among the fastest-growing social media platforms on the internet. Moreover, it facilitates growth for businesses. You must be wondering about the ways…

There are always new, up-and-coming star apps in the social media sky, making it challenging for existing platforms to adapt to the trends and maintain audience attention.

The tone and overall interaction that is done through social media have changed drastically over the past year. Ever since 2020 began with all of its terrors, our voices became more amplified with social apps, and that content stood as proof of those actions. The pressure was on for how…

Ben Givon

Ben Givon is the key writer and blogger for various internet sites. A recognised expert in the fields of online marketing and branding.

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